There are numerous people around this world who like portraying themselves, they want others to see them as they desire. They want to make their emotions and feelings loud and clear for all to understand and appreciate. For such people one such mode of self portrait is the use of Bumper stickers of their desire on their vehicles. Bumper stickers have an optimum effect on catching the attention of all the fellow people around because of the mere location of the sticker. The position of display cannot be anything better than the bumper of the vehicle; this is one portion which is visible to all and one.
The Bumper stickers not only makes the inner desire public but also gives an air of self confidence to the bearer. People who see the display tend to attain a certain level of respect for the person displaying the sticker. Bumper stickers can be loud as well as smooth and calm depending on the taste of the person; they can be revolting as well as honorable. Like it or not people tend to talk about the Bumper stickers quite often and this is where this old school style of marketing wins over the modern methods of promotion, which may seem effective but still lacks to ignite human tendency of curiosity.